How do you make money on a blog?

I get asked how one makes money from blogging at least once a week, so I thought I’d answer it real quick for ya. The short answer? Advertising.

I’m gonna expand on that a bit, though.

If you want to start a blog and make money at it, you’ll want to have some way of getting ads. I’m using ad networks for the vast majority of mine right now. I’ve done some work on contacting individual advertisers, but it’s a lot of work for not much return (in my case– mileage may vary).

If you’re interested in trying it out, I’d start by getting your blog up and putting up some Google Adsense ads. Then once it’s been running for a month or so, you can start applying to other ad networks, like BlogHer, Federated Media, etc. See where you can get in and run the ads for a while, then decide which ones you want to keep.

Good luck, and send me a link if you decide to launch! I’d love to see it.

What else have I been up to lately?

What I Wrote

I attempted to make Jello Worms. They turned out gross, but not exactly in the way I’d planned.

After a weekend of fails, I failed again. But no one was surprised.

The Pintestes came up with many revolting reasons why one might have bloody fingernails, besides that one painted them on as a manicure.

Which finger cookies? Witch finger cookies. Sort of.

On Teh Internets

Agent Courtney is doing a critique contest but she needs another comment on this post in order to do it. Soooo, go comment, ok?

Other Crap

If you want to keep up with me on a minute by minute basis and just can’t wait to find out what the next piece of gray matter I toss up on the Internets will be, you can follow me on TwitterFacebookPinterest, and Tumblr. (I try to post different stuff in all these places, so you won’t get inundated with the exact same thing if you follow all of them.)

  • Deborah Blake

    Do the ads really bring in money? I’ve been on Blogger forever and have never put ads up. But money…well, money good.

    • You do need some traffic to make significant money, but you can make a little money with a little traffic. 🙂

  • I think it might help that you’re funny as heck. I probably wouldn’t make much with ads.

    • Aw, thanks, Kate! Yeah, I get a lot of traffic on, which helps, but like I said to Deborah, everyone can make a little!

  • Deborah Blake

    I guess I still don’t understand how it works. And why the amount of traffic would make any difference. Don’t you get paid just for putting up an ad? Or do you only get paid if people actually buy a product? And how much traffic constitutes a little or a lot? For instance, my blog probably gets about 5o views for a normal (ha!) post, maybe as much as 150-350 for a major giveaway or announcement. Is this a little or a lot?

    • Most ads are based on how many “impressions” you get (which is basically how many times anybody loads your page), so the more traffic, the more impressions, the more money. Just putting up the ad doesn’t do much good if you don’t get eyeballs on it.

      Some other ad networks and affiliate programs work on commission, so you can do it that way, too. It just depends.

      And as far as what constitutes a little or a lot, I’m not telling how much I make. 😉 The best thing you can do is stick an Adsense unit up in your sidebar and let it run for a while, and see what kind of money you make from that. That will give you a baseline to start making decisions. Adsense doesn’t pay out as much as some ad networks, but it’s easy and anyone can get one.